OUTSTANDING CAREER TRANSITION BRANDING

Do you have a career brand that distinguishes you from your competitors?
Are you prepared with strong achievements and success stories?
Why should employers hire you instead of other qualified applicants?

“Never underestimate the power of a strong personal brand. It opens doors, because employers cannot resist selecting a candidate who knows how to communicate value.”

Sharon Graham, Canada's Career Strategist

Branding Strategy Module

Your Branding Strategy Module consists of two elements:

Branding Strategy Session
Branding Strategic Planner

Your Branding Strategy Module will enable you to:

Shift your job search perspective to meet your target market’s needs
Present a compelling value proposition and sales pitch when networking
Uncover many transferable achievements and successes
Chart your quantifiable results and show measurable value
Produce a branded message for all your self-marketing documents

Branding Strategy Session

Your Branding Strategy Session is a personal coaching session with your certified consultant and strategist. This leading-edge session, pioneered by GMG, is designed to help you discover and articulate the unique factors that distinguish you from your competitors. You will develop and deliver a powerful sales pitch which you can use when networking and meeting with prospective employers. As you go through this one-hour session, your unique value proposition and career brand will emerge. You will effectively answer your next employer’s key question “Why should we hire you instead of all the other qualified applicants?” You’ll present a compelling and consistent business image that will set you apart from your competition.

Branding Strategic Planner

Your Personal Strategic Planner is a powerful homework exercise developed exclusively for GMG clients. It is designed to help you to tap your memory banks and uncover your many successes. The planner is a thoughtful questionnaire created in Microsoft Word. It enables you to dig deep, uncover, and articulate your accomplishments in a compelling and effective way.

You'll complete seven powerful exercises:

Exercise 1- Your Base Information
Exercise 2- Your Value Proposition
Exercise 3- Your Powerful Accomplishments
Exercise 4- Your Supplementary Value
Exercise 5- Your Quantifiable Results
Exercise 6- Your Technology Expertise
Exercise 7- Your Business Case

By completing the exercises in the questionnaire you will discover that you have much to offer. You’ll want to keep your planner handy and review your work often, so that you can prepare to write a top-notch resume and succeed in job interviews.

The Branding Strategy Module is Module 1 of GMG's Career Transition Program

Learn about the complete Career Transition Program:

Best Canadian Resumes

Our service is confidential and by appointment or arrangement only. To obtain further information or to schedule an appointment contact Graham Management Group.